People ask me “Women and men sell the same don’t they?”

Here’s your answer:

NO – THEY DON’T.

How is that possible?

Because aside from the fact that we are different sexes and communicate differently with almost everything- we also  have different stories, background….oh my the list goes on.

Does This Mean That One Is Better Than The Other?

No.

I’d really like to drill that point into corporate North America as well.   Having an entire staff of sales women – or an entire staff of sales men means you’re missing out on tons of business.

(Look how long it has taken for women to get into the car sales industry – and even now -many of them still follow the old boys formula – egad.)

Here’s Something Else I Get Asked:

“Do women sell better only selling to women and vice versa?”

Oh please.

I’ve had men sell me make-up and I know a very successful woman who sells $250,000 farm machinery.  When I was in the national media – most of my customers were men (simply because there weren’t as many women entrepreneurs – I’m so happy to see that changing!)

What’s Really Important?

That you know HOW to sell to BOTH men and women.

That you understand your customers  and what they are looking for.

That you understand what your own strengths are instead of trying to copy a style that DOESN’T FIT YOU.

So there.

I said 2 words.

“It depends.”

If you’re ready to be accountable, be willing to make different choices, and actually DO what you are taught and follow through- then I think training in any format is something you will benefit from. 

HUGELY.

What doesn’t work?

When you expect someone to wave magic fairy dust over your head and PRESTO – you get to make millions by lying on the couch.

Success is  based on ACTION. Not laziness.

So there.