Dazzle This Diva – July 15th Edition
Once again, here’s your opportunity to not only send a sales and marketing related question to me BUT TO ALSO leave your opinion or suggestion, helpful hint or resource for other people who have posted a question!
This weeks question is from Omega Smith of Style Reveal:
Hi Kim,
I just found you website and I think it’s great! your ideas are so fresh and alive.
I just started my online apparel (dresses) and accessories company with Ebay, which I have been preparing for a few years, writing my business plan etc. Now with the economy downsizing and retail stores closing I felt that having an online store would be great by saving women gas, and time on busy schedules.
The twist to my site is that is gives clients styling tips and advice for free from when they make a purchase via phone or email for as long as they need, but I’m not making any headway, and I was wondering if you had any suggestions on how I could put myself more out there to boost sales?
Thanks so much in advance,
Sincerely,
Omega Smith
Stylist/Owner
Style Reveal
http://stores.ebay.ca/Style-Reveal
Share your advice with Omega (and me!) in the comments of this post
We can always use more questions so send in one. Wouldn’t you love to benefit from free advice from fabulous women all over the world? (and one certain Sales Diva)
Send your own Dazzle This Diva question to:info@salesdivas.com and don’t forget to include a link to your website!
Hi Omega: I just got back from checking out your store. It is very professional and fairly easy to navigate around. I love that you offer free fashion advice and styling tips. Will you be adding to your product line soon?
As to your question of how to get your name out there more to boost sales, I am thinking that it would be wise to creat a blog or ezine with an opt in page to gather email addresses. By using a blog or ezine your potential clients will get to know and trust you!! … women love to shop with people they know and like. Also, an ezine/blog gives you more opportunity to offer special promotions, announce a new line or products and a platform to establish yourself as a professional.
I hope that helped!!
Kim Boudreau
Comment by Kim Boudreau — July 15, 2009 @ 7:25 pm
Hi Omega, great outfits. Wish you had my size. I’m updating my website and my new designer suggested that I only use bright colors. When people are searching on their phones and BlackBerry dark colors are difficult see. Do you carry Donna Karen or Donna Karan? Thanks for the free tips.
Best Regards,
Beverly Dawson
Comment by Beverly Dawson — July 29, 2009 @ 8:06 am