Diva Sales Tips

  Years ago, I actually got into selling by default.  But I learned something about selling that THRILLED my customers!

I was straight out of college and working for a weekly real estate newspaper.   It was a  junior “combo position” - I sold ads to outside advertisers, helped them to design it, wrote classified ads, I even helped deliver the newspapers and cleaned the office! 

 All on 100% straight commission I might add.

It was actually an unbelievable experience and one that I’m very grateful for.

Why?

It taught me the POWER OF THE IDEA. 

 I wasn’t a “natural-born salesperson” (no one is really) but what I excelled at was coming up with unique ads, advertising campaigns and promotions for my customers that made them money.

And I learned very quickly that customers buy from those who:

•  care about their business
• ask smart questions
•   come up with unique ideas that solve their problems.

How are you doing in this area?

A resource that I use to plant seeds in my mind and in the minds of my clients is called www.trendwatching.com

It is a fabulous place to see what Trend Watchers all over the world are noticing as trends in business as well as in the lives of the everyday person.

Visit the site OFTEN.  And then give the relevant ideas to your customer or give it a twist and launch it as something cool.

All of a sudden you move from being “just a salesperson” to someone they trust, like and respect.

 And that’s thrilling!

So there.